Pay-Per-Click
Measures the success of digital advertising based on ROI
PPC or pay-per-click, is a model of digital advertising where advertiser pays a fee each time their ad is clicked. Essentially, you pay for targeted traffic to your website (or landing page or app). When PPC works, the USD3 you pay for a click may result in a USD300 sale or substantial profits.
PPC ads come in different shapes and sizes and are made up of text, images, videos or a combination. They can appear on search engines, websites and social media platforms. We integrate search, display and remarketing options with appropriate targeting techniques such as following relevant keywords, choosing right demographic or geo specific basis.
